Client showcase - ‘Yeeros’ Greek Street Food

Client showcase - Yeeros

Yeeros is a Greek Street Food restaurant that is family run. They now have three stores; Wexford Street, Glasnevin and the most recent store in Drumcondra.

George Stamopoulos, the Managing Director, runs the business with his family and aims to create a warm, welcoming atmosphere in his stores. The food is based on traditional Greek Street Food and there is a huge emphasis placed on high quality ingredients and authenticity.

They have worked hard at innovating their brand to move with the times and  sustainability has been at the forefront of this.

It is no surprise that they have been awarded Deliveroo’s winner of Independant Restaurant of the year.

Congrats Yeeros!!!

Bradley: The Branding Agency recently did a brand makeover for Yeeros and I had the pleasure of working with them to achieve imagery that showcased the Yeeros food in a fresh, modern way but still gives that ‘Greek’ feel.

Bradley’s collaboration with Yeeros, has enhanced the brand’s appeal and impact in the market. Initially faced with a lack of clarity in their brand messaging and identity, Bradley undertook a strategic approach to understand their essence and customer expectations.

By emphasising Yeeros’ roots, Greek generosity, and community spirit, Bradley developed emotive messages and a new tagline, “Greek Street Food,” to communicate the brand’s authenticity accessibly. This rebranding effort extended to redesigning their interiors, menus, and social media presence, ensuring consistency and clarity across all brand touch-points.

With streamlined menus, bespoke iconography, and now visual content to match, Bradley successfully conveyed Yeeros’ point of difference and elevated its brand image. The result is a cohesive and compelling brand that has solidified Yeeros’ position in the market, driving brand loyalty and consumer engagement.

It’s always a pleasure to see my images up on menus, websites and print media. It’s even more of a pleasure to see the images linked to news posts about Yeeros winning Deliveroo’s Independent Restaurant of the Year 2024.